LinkedIn & Salesforce.com

A really interesting development picked up from LinkedIn Bloggers is the possibility of seamlessly accessing the LinkedIn network from Before the Call's sales intelligence solution. You can read a PDF press release here

I hadn't yet come across Before the Call so I've put a request in for a demo of their software. They seem to offer on-demand Sales Intelligence, which is critical for when our clients want us to open doors for them at C-level.

Like many Salesforce.com add-ons, it'll be interesting to see how this one maps over to the UK market, which is where we are most active, but if it is utilising our own LinkedIn connections then it really could deliver.

I'll keep you posted when I've had the opportunity to evaluate it.

David Regler
Maine Associates Ltd

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